About me

I like to solve problems. That's probably why I love advertising. It's also why it's never bothered me if it's TV, Outdoor, Experiential, Digital, Social or 'Community'.

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I've created everything from the world's most viewed TikTok campaign to heartfelt long-form films on people who used Google to learn life changing skills. More recently I've been Digital and Social focused, but there's always a touch of 'above the line' in there.

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I've won a bunch of awards, but can always hear Ted Horton (who lives on my shoulder) telling me: 'awards mean fuck all, get on with the work.'

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I've worked in Melbourne, London and Sydney and love helping other creatives grow – probably because I remember how hard it was for me at
the start.

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This folio is a stream of work with little to no explanation. So judge the work. If you want some clarity on what you're looking at, to tell me how fabulous / terrible my work is, or just to chat about my two dogs, get in contact.

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Awards

 

Alexa Lifeline

D&AD Yellow Pencil – Creative Use of Technology

Webby Award Winner – Apps, Mobile, Voice

LIA Silver – Radio and Audio Innovation

Amy Winner – Social Good

Cannes Shortlist – Creative Effectiveness & Sustainability

One Show – Shortlist

New York – Merit
 

McPickle

Bronze Lion – Mobile

Silver Spike – Use of Social in PR

Bronze Spike – Social for Mobile

Bronze Spike – Food & Drink

One Show Shortlist – Radio and Audio, Innovation

#VideoSnapChallenge (Samsung)
Silver Spike – Co-Creation & UGC

Bronze Spike – Consumer Goods

Shortlist Spike – Emerging Platforms
Winner AIMCO – Best TikTok Partnerships

Love Your Local (TAB)

Bronze Spike – Brand Experience & Activation
Bronze Awards Awards – Design Branding
Finalist Awards Awards – integrated Advertising

Finalist Awards Awards – PR & Promotion Advertising

Awards Awards Finalist – Press & Outdoor Advertising

Monopoly at Macca’s

Effie’s Silver & Bronze – Food, Confectionary and Snacks

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Unicef Hope Page (as crypto advisor)

Cleo Silver – Digital Mobile

Cannes – Shortlist

New York Festival – Third Prize

One Show Shortlist